When you think about mascot costumes, you might think about them being used for school teams, not car dealerships that sell used cars. However, if you have a car dealership, you could benefit from choosing a mascot and renting a mascot costume. These are a few reasons why.
Make Your Commercials Stand Out
If you have a car dealership that sells Toyota vehicles or other types of vehicles, you might use a local television commercial as a means of letting people know about your business. Even though TV commercials can be quite effective, particularly when advertising local businesses like car dealerships, you have to do what you can to make your commercial really stand out. After all, you probably aren’t the only used car dealership that has commercials on the local television stations, are you?
One great way to make your commercials really interesting and to make them stand out is by adding a mascot in costume. This will help draw the attention of adults and kids alike who watch your commercial and can give viewers something to remember your commercials — and therefore your business — by. This will help your business name stand out when someone is looking for a used car, and it might just be enough to cause them to stop in at your dealership rather than one of the many others that also airs TV ads on television.
Spread Cheer to Customers
When customers come in to a car dealership, they often have mixed emotions. Even though they might be excited about buying a car, they might be nervous that they won’t get approved, or they could be worried about the prospect of adding a car payment into the mix. In any situation, having a mascot on site is a good way to make your customers smile and help boost their moods, which can in turn make them a whole lot happier about the idea of buying a car.
Keep Kids Entertained
When parents come in to your dealership to take a look at your inventory, work with you on financing and talk about buying a vehicle, they often have to take their kids with them. In many situations, the whole process can be stressful for both the kids and the parents. By having a mascot in your dealership, you can help make kids happy and keep them entertained. This, in turn, can make it easier for parents to make a deal.
As you can see, if you have never thought about using mascot costumes for your car dealership, it might just be a good idea to look into doing so! Luckily, there are tons of different mascot costumes that you can rent, so you are sure to be able to find one that is right for your business. For more information, please visit Loonie Times to find additional resources.